Apron Video
About the Project
White Duck Outdoors, known for their durable outdoor gear, wanted a subtle yet engaging video to showcase their Work Apron on their online shop. They provided the footage and sought a polished presentation to highlight the apron’s features.
The Process
- Footage Review: We began by carefully reviewing the provided footage to understand the apron’s key features and the desired aesthetic.
- Editing with Speed Ramps: Applied speed ramping techniques to emphasize important moments, creating a dynamic yet subtle viewing experience.
- Sound Design: Incorporated ambient sounds and subtle audio cues to enhance the video’s appeal without overpowering the visuals.
- Final Touches: Ensured the video flowed seamlessly, aligning with White Duck Outdoors’ brand identity and the product’s rugged elegance.
The Outcome
- The final video showcased the Work Apron, giving a better feel of the quality of the product, highlighting its craftsmanship and functionality. Project done in 2021 still serves as a functional video on their product page (can be seen here), helping them get better conversions:
The Results
The promo video significantly contributed to Beloga’s successful Product Hunt launch:
- Product Hunt Achievement: Beloga secured the #2 position on Product Hunt, garnering substantial attention from the tech community.
- Media Features: The video attracted coverage in multiple newsletters and tech websites, amplifying Beloga’s reach and credibility.
- Website Engagement: Positioned prominently on Beloga’s homepage, the video continues to engage visitors, effectively communicating the product’s value and driving user interest.